The expanding role of the modern FP&A requires more than even a deeper understanding of the technological issues, in order to leverage the digital transformation. In the meantime, the Enterprise Software market has never been so hot, and 2019 was an eventful year for the industry. To understand the challenges facing the FP&A teams, let’s break down by market segment and cast an eye over some of 2019’s main enterprise software news.

Zurich FP&A Board was held for the 10th time on January 30th 2020. It was the largest event so far, with 38 senior finance practitioners discussing keys to effective FP&A storytelling and sharing best practices. Participants were welcomed in Page Executives / Michael Page office. The meeting was sponsored by CCH Tagetik.

The process and tools designed with good intent many many years ago when the world was much simpler, the competitive landscape was more stable and where the scarce resource was financial capital, end up favouring the present to too high a degree at the expense of the future. In other words, it is likely to lead to incrementalism rather than boldness.

To most FP&A professionals and accountants there is confusion and a lack of consensus on how to allocate costs to products and service lines. I refer to this as “a mystery in a box to accountants”. To solve this mystery here are three lectures to accounting students from a skilled and experienced accountant – me – that explains the problem and how to solve it. For those who have already graduated from college and may even have a CPA, I encourage you to sit in the back of the lecture hall and audit these classes.