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Irina Steenbeek

Irina-SteenbeekIrina Steenbeek is a data management practitioner and coach with more than 11 years of experience. She assists executive data management (DM) professionals in assessing data management's maturity and performance, implementing or optimizing data management frameworks, and developing a data lineage business case. For that, I offer a ready-for-use step-by-step methodology.

Author of " Data Lineage from Business Perspective," "The Orange Model of Data Management," "The Data Management Toolkit," and "The Data Management Cookbook," various white papers and a series of blogs on the topics of data management.

LinkedIn profile: https://www.linkedin.com/in/irina-steenbeek/

Author's Articles

Irina-Steenbeek-Data-Management
FP&A Data Management Under the Lens
April 15, 2025
FP&A Tags:
Data-Driven FP&A, FP&A Scenario Planning

Scenario planning in FP&A requires strong data management — from building integrated models to ensuring data quality, transformation and timely access.

Read more
Irina-Steenbeek-Data-Strategy
Why Does Your FP&A Team Need a Data Strategy?
March 25, 2025
FP&A Tags:
Data-Driven FP&A, FP&A Analytics

A strong data strategy is crucial for FP&A teams to ensure accurate, timely and meaningful insights, enabling better decision-making and strategic alignment.

Read more
Big data
Using Machine Learning for Revenue Predictions
September 4, 2020
FP&A Tags:
Planning and Budgeting, AI in FP&A, Data-Driven FP&A, Data Visualisation, Profitability Analysis, ML in FP&A

‘If I had an hour to solve a problem and my life depended on the solution, I would spend the first 55 minutes determining the proper question to ask, for once I know the proper question, I could solve the problem in less than five minutes’, said Albert Einstein.

Read more
How to Improve the Quality of Your Data in 4 Steps
February 11, 2020

According to a recent survey by Prophix and FP&A trends, 88% of companies claim they have data quality issues. The aim of this blog is to sketch the main steps that you can take to ensure that your company belongs to the remaining 12%. 

Read more

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