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Simone da Silva Collins

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With 10+ years of industry experience in business partnering, Simone is currently Finance Business Partner in the UK for a financial services enterprise. She has been in both regional and corporate FP&A roles in telecoms, technology and insurance industries, supporting her partners in financial planning and analysis and business partnering. Together with other like-minded FP&A professionals around the world, Simone is engaged with Associated of Financial Professional (AFP) in job task analysis and item writing for the FP&A certification exams.

Simone is originally from Macau in SE Asia. She is a Fellow of ACCA, a certified FP&A and has an MBA from Manchester Business School.

 

Author's Articles

KPI – Friend or Foe?
March 3, 2020
FP&A Tags:
FP&A KPI, Financial Planning and Analysis

When we talk about performance measurement, KPIs are a common tool.  It can be a financial measure or an operational measure. However, in recent years, KPIs seem to have fallen out of favour because it fails as a useful indicator of business performance. Should we abandon KPI? This article looks at the importance of designing and defining appropriate KPIs in performance measurement.

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In Love with Spreadsheet?
January 28, 2020
FP&A Tags:
Financial Planning and Analysis, FP&A Technology, FP&A Analytics

Excel is still a popular tool when it comes to preparing financials or analysis. However, we often hear financial professionals complaining about how inadequate Excel can be. So why have we not “rid” ourselves of this seemingly “inadequate” tool. This article explores the pros and cons of using spreadsheets. There are a few best practice tips that may be helpful to the vast majority of spreadsheet users.
 

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Big Data – Can We Have Too Much?
November 26, 2019
FP&A Tags:
Data-Driven FP&A

This article explores the attributes of Big Data and considers whether having more data is always good. First, let's get back to the basics. What is Big Data? Put simply, big data refers to a vast variety of data with which an organisation can engage. The aim is to use big data to improve business performance. This is applicable to profit and non-profit organizations, financial and operational measures.

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Artificial Intelligence and FP&A
September 24, 2019
FP&A Tags:
AI/ML FP&A, Financial Planning and Analysis

In a recent ACCA survey about the future of the accountancy professional, digital is listed as one of the 7 quotients for success. ACCA defines digital as “the awareness and application of existing and emerging digital technologies, capabilities, practices, strategies and culture”. One of the more talked about area in technology is artificial intelligence. This article attempts to explore whether artificial intelligence can replace people in the FP&A arena.

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Event Calendar

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Transforming FP&A Together: Human & AI Synergy
 
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Moving from FP&A to Extended Planning and Analysis (xP&A)
 
Five Critical Roles for Building a World-Class FP&A Team
 
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FP&A Business Partnering and AI: A New Era
 
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Future Meetings

The Face-to-Face Milan FP&A Board
The Face-to-Face Milan FP&A Board Moving from FP&A to Extended Planning and Analysis (xP&A)

May 20, 2025

The Face-to-Face Frankfurt FP&A Board
The Face-to-Face Frankfurt FP&A Board Five Critical Roles for Building a World-Class FP&A Team

May 22, 2025

BPAI
The FP&A Trends Webinar FP&A Business Partnering and AI: A New Era

May 28, 2025

The Face-to-Face London FP&A Board: Data Management & Analytics: Unlocking FP&A Value
The Face-to-Face London FP&A Board Mastering Data in FP&A: Smarter Analytics, Better Decisions

June 5, 2025

FP&A Trends Webinar The Evolving Role of FP&A: From Number Cruncher to Strategic Advisor
The FP&A Trends Webinar Making FP&A Teams Fit for the Future

June 11, 2025

The Face-to-Face New York FP&A Board
The Face-to-Face New York FP&A Board From Insight to Impact: FP&A Business Partnering in Action

June 17, 2025

FP&A Trends Webinar Practical Steps for FP&A Analytical Transformation.
The FP&A Trends Webinar Unlocking FP&A Analytical Transformation

June 18, 2025

The FP&A Trends Webinar How AI is shaping the future of Financial Planning & Analysis (FP&A)
The FP&A Trends Webinar Transforming FP&A with AI: Maturity, Impact, and Future Roles

June 25, 2025

The Face-to-Face Sydney FP&A Board
The Face-to-Face Sydney FP&A Board Modern Financial Planning and Analysis (FP&A): Latest Trends and Developments

June 26, 2025

The Face-to-Face Singapore FP&A Board: Modern Financial Planning and Analysis (FP&A): Latest Trends and Developments
The Face-to-Face Singapore FP&A Board Modern Financial Planning and Analysis (FP&A): Latest Trends and Developments

July 8, 2025

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