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Elena Kiristova

Elena-KiristovaElena Kiristova is a former CFO of TUI Russia, CIS, and CEE. She has a blend of business, legal and financial expertise. She has demonstrated achievements in FP&A, Business Planning, leading complex strategic, M&A and turnaround projects in crisis management mode and rapid growth phase, business decision support and implementation from the concept to operational status. She has strong leadership capabilities, team building and management skills across different functional and geographical boundaries.

Author's Articles

Why Driver-Based Planning and Dedicated Planning Systems Matter for FP&A
August 8, 2019
FP&A Tags:
Financial Planning and Analysis, Driver Based Planning, FP&A Technology, Corporate Performance Management (CPM)

Normally, integrating actuals into the planning cycle is not an easy task. Often financial and operating results are spread across multiple databases and actual results and plan detail are at different levels. All of this makes meaningful Performance Evaluation difficult. 

Read more
Best Practices in Rolling Forecasts
April 18, 2018
FP&A Tags:
Financial Planning and Analysis, Rolling Forecast, Forecasting Quality

Many businesses have yet to discover the full benefits of evolving their planning process to include complete and accurate rolling forecasts. With so many external factors that affect the bottom line for these businesses creating rolling forecasts is a sound way to ensure strategic decisions are made.

Read more
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Event Calendar

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Transforming FP&A Together: Human & AI Synergy
 
First Steps into AI in FP&A: Getting Started Without Getting Overwhelmed
 
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Creating Your Transformation Map with the FP&A Trends Maturity Model
 
Mastering Data in FP&A: Turning Analytics into Strategic Advantage
 
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FP&A Storytelling in a Data-Driven World
 
From Insight to Impact: FP&A Business Partnering in Action
 
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All events for the year

Future Meetings

The Face-to-Face Munich FP&A Board: Creating Your Transformation Map with the FP&A Trends Maturity Model
The Face-to-Face Munich FP&A Board Creating Your Transformation Map with the FP&A Trends Maturity Model

November 11, 2025

The FP&A Trends Webinar: Mastering Data in FP&A – Building Analytical Capabilities for Strategic Growth and Informed Decision-Making
The FP&A Trends Webinar Mastering Data in FP&A: Turning Analytics into Strategic Advantage

November 12, 2025

The Face-to-Face Copenhagen FP&A Board
The Face-to-Face Copenhagen FP&A Board Creating Your Transformation Map with the FP&A Trends Maturity Model

November 18, 2025

The Face-to-Face Riyadh FP&A Board: FP&A Storytelling in a Data-Driven World
The Face-to-Face Riyadh FP&A Board FP&A Storytelling in a Data-Driven World

November 24, 2025

The Face-to-Face Dubai FP&A Board: From Insight to Impact: FP&A Business Partnering in Action
The Face-to-Face Dubai FP&A Board From Insight to Impact: FP&A Business Partnering in Action

November 26, 2025

The FP&A Trends Webinar: FP&A 2026+: Top 5 Trends Through the AI Lens
The FP&A Trends Webinar Five Transformative Trends in Finance: How Advances in AI Are Redefining FP&A in 2026 and Beyond

December 4, 2025

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