How can we reset our revenue planning to make it agile enough to adapt to new trends?

Traditional revenue planning requires a careful balance of science and art, connecting the dots to build a meaningful picture.

As behaviours, expectations and planning fundamentals change, keeping that balance becomes more difficult.

Watch this video from Anand Lakshminarayanan, Senior Vice President Revenue Management & Airline Partnerships at Emirates Airlines, to find the answer to the above question.