The AI/ML FP&A Committee conducted Meeting #21 on November 15th, 2023, featuring a presentation titled "Digital Transformation & Data-Driven Decision-Making" by Andreas Seufert, Professor and Director of the Business Innovation Lab at Ludwigshafen University of Business and Society.
Professor Seufert's presentation delved into the imminent changes arising from digital transformation and its significant impact on the economy. He emphasised the necessity to reevaluate data-driven decision-making within the FP&A community. Key points covered during the presentation included the fundamental shifts in digital transformation, the inadequacy of traditional analytic approaches, and the crucial need for FP&A to invest in ML/AI capabilities, illustrated through a Sales Planning use case.
