Skip to main content
Home
The Online Resource for Modern FP&A Professionals
Please register to receive the latest FP&A news, updates and tips Login

Main menu

  • Home
  • FP&A Insights
    • FP&A Trends Digest
    • FP&A Trends Research
    • FP&A Trends Insight Paper
    • FP&A Trends Survey
    • Short Videos
    • Our Contributors
  • FP&A Events
    • International FP&A Board
    • FP&A Trends Webinars
    • Digital FP&A Circles
  • AI FP&A Committee
    • Introduction
    • Members
    • Resources
    • Meetings
  • FP&A Tools
    • FP&A Trends Maturity Model
  • About Us
    • Company Policy
    • Privacy Policy
    • Editorial Guidelines
    • Our Ambassadors
    • Our Sponsors & Partners
    • Contact Us
image banner
The 19th London FP&A Board: New Era of Zero-Based Budgeting
March 15, 2018

FP&A Board LondonIs it A New Era of Zero-Based Budgeting? The 19th London FP&A Board was actively debating on the subject this March. Zero-Based Budgeting is an old concept that evolved significantly in the last couple of years. If it is used for identification and management of key business drivers, it can help to streamline the driver based planning process while improving the qualities of planning and forecasting cycles. It can also help in developing more flexible budgeting processes and more analytical cultures.

The Meeting Agenda

  1. Zero Based Budgeting (ZBB): key definitions and principles
  2. ZBB as a basis for flexible Driver-Based Planning
  3. A case study from the field: "The Link between ZBB and Driver-Based Planning". Presentation by William Howell, Head of FP&A at Honda (UK manufacturing)
  4. A case study from the field: “ZBB in Kraft Heinz, part of the DNA”. Presentation by Tom Vanoverschelde, Operations Director Finance & Accounting at Capita
  5. Small groups discussion on ZBB implementations
  6. Conclusions and Recommendations

The Board was attended by 30 senior finance practitioners, representing international companies such as Johnson & Johnson, Lloyds Banking Group, Shell, Walgreens Boots Alliance and many others. Combining their expertise, the Board members came to several conclusions regarding the subject:

  • ZBB improves the visibility of costs.
  • It can be used on other lines of Balance Sheet and P&L.
  • If it is implemented with the "key drivers" in mind, it can significantly improve FP&A agility.
  • It can influence the business culture and FP&A's strategic and influential role.
  • It could be successfully combined with other methods (e.g. Rolling Forecast, Scenario Planning, Integrated planning, etc.).
  • It definitely breaks the "status quo" ZBB Cons.
  • It requires time.
  • It creates resistance.
  • If not adjusted to the "new world" requirements, it could be waste of time.

You can learn more about Zero-Based Budgeting on our website or read a report from the meeting by Martin Winkler.

We are very grateful to our sponsors and partners Apliqo and Michael Page for supporting London FP&A Board.

+

Subscribe to
FP&A Trends Digest

We will regularly update you on the latest trends and developments in FP&A. Take the opportunity to have articles written by finance thought leaders delivered directly to your inbox; watch compelling webinars; connect with like-minded professionals; and become a part of our global community.

Create new account

Event Calendar

Pagination

  • Previous
  • July 2025
  • Next
Su Mo Tu We Th Fr Sa
29
30
1
2
3
4
5
 
 
6
7
8
9
10
11
12
Modern Financial Planning and Analysis (FP&A): Latest Trends and Developments
 
2025 FP&A Trends Survey: Benchmarks, Priorities, and Best Practices
 
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
1
2
 
 
All events for the year

Future Meetings

Face-to-Face Oslo FP&A Board
The Launch of the Oslo FP&A Board Modern Financial Planning and Analysis (FP&A): Latest Trends and Developments

September 16, 2025

Register for FP&A Trends Webinar: Five Essential FP&A Team Roles that Power Strategy and Transformation
The FP&A Trends Webinar Five Roles Every High-Performing FP&A Team Needs

September 17, 2025

Register The Digital North American FP&A Circle: The Winning Formula for FP&A Storytelling
The Digital North American FP&A Circle FP&A Storytelling: Craft Stories That Influence and Impact

September 24, 2025

AI/ML FP&A
AI/ML FP&A
Data and Analytics
Data & Analytics
FP&A Case Studies
FP&A Case Studies
FP&A Research
FP&A Research
General
General
Integrated FP&A
Integrated FP&A
People and Culture
People and Culture
Process
Process
Technology
Technology

Homepage – Acme Corp

Please register to receive the latest FP&A news, updates and tips.

info@fpa-trends.com​

Visit our LinkedIn page       Visit our Twitter profile       Watch our YouTube channel

Foot menu

  • FP&A Insights
  • FP&A Board
  • FP&A Videos

Footer countries

  • Amsterdam
  • Austin
  • Boston
  • Brisbane
  • Brussels
  • Chicago
  • Copenhagen
  • Dubai
  • Frankfurt
  • Geneva
  • Helsinki
  • Hong Kong
  • Houston
  • Kuala Lumpur
  • London Board
  • London (Circle)
  • Melbourne
  • Miami
  • Milan
  • Munich
  • New York
  • Paris
  • Perth
  • Riyadh
  • San Francisco
  • Seattle
  • Shanghai
  • Singapore
  • Stockholm
  • Sydney
  • Tokyo
  • Toronto
  • Washington D.C.
  • Zurich

Copyright © 2025 fpa-trends.com. All rights reserved.

0