In this article, explore how FP&A professionals can turn the AI boom into a strategic advantage by combining smart tools with human judgment to drive business impact.

In this article, discover how Lindström transformed its finance controllers into strategic business partners through a practical, collaborative two-year development program.

This paper revisits five key FP&A roles: the Architect, the Analyst, the Data Scientist, the Data Storyteller, and the Influencer, which were first introduced in our 2021 research paper. We explore how these roles have evolved, their impact on Business Partnering, and how they will adapt to new challenges and technologies. 

FP&A teams that integrate therapist-like skills — active listening, trust-building and behavioural psychology — can significantly enhance their impact on decision-making and business performance

FP&A teams have played a critical role in organisations for a long time. However, traditional FP&A is no longer sufficient. Economic volatility, shifting demographics, emerging technologies, and data overload demand a more agile, insight-driven FP&A. This paper explores what makes modern FP&A teams effective, outlines four essential layers to meet today’s business needs and provides practical steps to implement them.

FP&A teams face constant overload due to growing demands, talent churn, and zero error tolerance — discover how automation, prioritisation and standardisation can break the cycle.