The role of Financial Planning and Analysis (FP&A) leaders has evolved, and they must adapt to lead their teams effectively in the age of AI. The author of the article outlines what FP&A professionals should do to drive organisational success with the help of Artificial Intelligence.
December 21, 2021
FP&A must drive profitable business decisions. As companies increase investments in advanced analytics, CFOs and their FP&A leaders are well-positioned to provide precise forecasts and actionable insights to support quick and accurate decision making.
Christian Martinez
Christian Martinez is the Finance Automation Manager for Kraft Heinz and Founder of the Financial Fox, an initiative with the aim of democratising the access to data analytics and machine learning for finance professionals.
He has a Masters Degree in Finance at Monash University with a big component in analytics using Python, R, Excel and Tableau.
At Kraft Heinz, he manages data analytics solutions and automation tools to across Kraft Heinz International Zone (LATAM/EUROPE/ASIA/PACIFIC).
This role is part of the Finance team in close collaboration with business stakeholders and functions like Manufacturing, Logistics, Procurement, R&D, Quality, ORM - supporting their decision-making using analytics and data.
Author's Articles
May 23, 2023
The role of Financial Planning and Analysis (FP&A) leaders has evolved, and they must adapt to lead their teams effectively in the age of AI. The author of the article outlines what FP&A professionals should do to drive organisational success with the help of Artificial Intelligence.
December 21, 2021
FP&A must drive profitable business decisions. As companies increase investments in advanced analytics, CFOs and their FP&A leaders are well-positioned to provide precise forecasts and actionable insights to support quick and accurate decision making.