In this article, discover why overestimating personal influence with senior leadership can sabotage career growth and...

Work Smart to Improve Your Luck
Did you ever feel overlooked by your business partners or managers?
Well, there may be an obvious reason. You were not chasing your “luck properly”.
In FP&A, your spreadsheets are not your career; your visibility and impact are. The professionals who rise fastest are not just accurate; they are seen, heard, and trusted when decisions are made.
Your job is to turn financial data into direction and ensure the people who matter actually experience that value.
Your FP&A “Luck Formula” for Opportunity
The idea is old, but I recently saw it articulated very simply, in a visual, Formula-style way (not the F1 way) [1].
L = D x T
Where:
D = Doing – is the quality, relevance, and intensity of the work you do, your analysis, models, scenarios, and insights into drivers. Basically, “What do you do?”
T = Telling – is how clearly, frequently, and effectively you communicate that work to the people who make decisions. In short, “Who knows about it?”
Think of “career luck” as something you can expand. The more meaningful work you do and the more the right people understand it, the more chances you create for good breaks, such as projects, promotions, or sponsorship to find you.
If you focus only on the first and neglect the second, you quietly limit your growth. Many talented analysts get stuck because their best work lives and dies in a workbook.
The ones who stand out deliberately combine substance with visibility. Your job is not just to produce files; it is to design conversations. Every forecast, every monthly pack, every ad hoc deep dive is a chance to raise your antenna and invite serendipity — more trust, more visibility, more inclusion in strategic discussions.
Stop Using Numbers as a Hiding Place
Many finance professionals hide in plain sight. They keep perfecting the file: another sensitivity, another reconciliation, another version of the deck. It feels safe, but it is a trap. The business does not advance because you added a seventeenth bridge slide; it advances because someone had the courage to say,
“This is what the numbers are really telling us, and here is what we should do about it.”
This goes back to my “3Watt Strategy”:
- What? All your analysis and data
- So What? Usually, it means, why should anyone care?
- Now What? Here are your recommendations and your FRUIT of all the harvesting you did.
If your deck does not change anyone’s behaviour, it is admin, not impact. You might get thanked for “hard work”, but you won’t be remembered when the CFO asks, “Who should lead this big project?”
Senior leaders are overloaded; they don’t have the time or attention to decode a wall of variance charts into a decision. They are busy, they skim, and they move on.
So you must step out from behind the report: Lead with a clear message and Distil the noise into trade‑offs.
Simple example as below:
Replace descriptions with recommendations: not “Revenue down 3% vs budget because of X and Y”, but “We are off‑track; here are the two levers that can realistically close the gap this quarter.”
Lead with the one message that matters: “If we proceed with this pricing plan, we will hit volume but miss margin by roughly 100–150 bps; here are three options to avoid that.”
You need to work on your business narrative. There is no way around it. You need to improve your business vocabulary and tell the story in a way your audience understands.
A few tips to improve:
Use GenAI (company-approved) to help you out. Give it a simple list of words or a description of what you have found out, and ask it to summarise it in an SCR framework using business language that is easily understood.
If your company uses Zoom or Teams, you can download call transcripts. Use it to analyse the language your business partners use, how they think, and the key areas they focus on. With that, you can easily tailor your analytics and narrative for them, making decisions easier and faster. Again, use GenAI to help you out.
If your work doesn’t change a decision, it’s just well‑formatted noise. The higher you go in the hierarchy, the less anyone rewards that.
Create More Chances for Good Breaks
Career “luck” in FP&A is not random. You can deliberately create more of it by increasing your movement, sharpening your awareness, and becoming distinct in how you add value. There are many lucks along the way, but let’s assume that we skip the BLIND luck, which is being at the right time, at the right place, which is something you don’t really have control over. But there are other types of “luck”.
First, luck from “motion”. In practical terms, this means showing up in more places where the business actually runs:
In FP&A terms, this is volume of engagement. Attend more operating reviews, ask to sit in on product or sales meetings, and run more quick business scenarios rather than waiting for a formal request.
Each extra interaction is a “trial” where something positive can happen: someone notices your clarity, a VP invites you to a project, or your name comes up when the CFO needs a replacement.
Every additional touchpoint is another roll of the dice where someone important experiences you as helpful, clear, and commercially minded.
Second, luck from “awareness”. The more deeply you understand how the business genuinely works, the more opportunities you will spot before anyone else.
Here, your edge lies in specific knowledge: understanding the true drivers of margin, unit economics, cohort behaviour, and regional nuances. When you bring those insights proactively, you look prescient; people start to see you as the person with a “prepared mind”.
When you walk into a review and say, you look not lucky but foresighted,
“Our mix is shifting in a way that won’t hurt this quarter but will squeeze next year’s margin if we don’t correct it,”
Third, luck from “uniqueness”. Over time, you want people to say, almost reflexively, “If this is a complex decision, we need you in the room.”
This is where brand comes in. Over time, you want to become the “only person” who is known for a particular combination: “the FP&A person who understands SaaS unit economics and tells a story even the sales team gets”, or “the factory‑floor FP&A partner who can translate OEE and scrap into EBITDA”.
When you reach that level of distinctiveness, opportunities start to seek you out rather than the other way around.
Applying Doing × Telling to Strategic Influence
Let’s make this concrete for a Financial Planning & Analysis professional.
Doing: upgrade the work you do
You already build budgets and forecasts. To increase D, raise the quality and relevance:
Get closer to real drivers: move away from purely top‑down percentage changes and into driver‑based models built on volume, price, mix, channel, and productivity. That’s how you spot the real levers.
Run scenarios, not just single points: always have a base, downside, and upside case ready, with clear assumptions. Leadership remembers the person who warned, “If FX moves another 5% or if we lose this customer, here’s what happens.”
Link finance to strategy: explicitly show how current trends affect the company’s strategic objectives, such as market share, ROIC, cash runway, or digital transformation.
Telling: upgrade how you show up
Now, multiply that work by telling:
Be the first to frame the discussion: “Before we dive into slides, here is the three‑line story: where we are, the risk, and what I recommend.”
Speak human, not finance: translate “Opex +7% vs plan” into “We’re spending ahead of revenue in marketing; if we keep this pace without better conversion, we lose roughly two percentage points of margin next year.”
Use narrative, not noise: tell a simple story — “Last quarter we bought growth with discounting; this quarter we must decide if that trade‑off still makes sense.”
Each time you do this, you increase “T” and, combined with a strong “D”, your “luck surface area” grows dramatically, you become visible and trusted, and leaders start pulling you into earlier, more strategic conversations.
A Challenge for Your Next Quarter
Here is an offer from one senior finance professional to another: over the next 90 days, stop aiming to be the person with the “perfect file”. Aim to be the person whose work changes the conversation.
Pick one recurring meeting where you currently sit quietly. Decide that in that forum, once per month, you will:
- Bring one forward‑looking insight that nobody asked for.
- Frame it in plain language and end with a clear recommendation.
- Follow up with a short note that captures the key takeaway and next steps.
If you do that, you are no longer just doing FP&A; you are building an FP&A brand. You are raising your antenna, making it easier for luck: projects, promotions, sponsorship, and strategic opportunities to find you.
And in a world where technical skills are becoming the minimum, that shift in how you show up is exactly what will propel your brand higher in the hierarchy.
This article builds on the core idea presented in The Luck Field Manual, adapted and expanded for the FP&A context.
“I am a great believer in Luck. The harder I work, the more of it I seem to have.” Coleman Cox
Resources:
https://www.polymathinvestor.com/p/the-luck-field-manual-rules-for-engineering
1922, Listen to This by Coleman Cox, Page VII, Published by Coleman Cox Publishing Co., Monadnock Building, San Francisco. (HathiTrust full view)
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