In this article, the author outlines how to effectively bridge the gap between finance and marketing teams reporting and shares some learnings from his experience. He exemplifies his lessons with a planning system that helped them achieve a balanced closed-loop approach to finance and marketing planning.
FP&A Insights
FP&A Insights is a collection of useful case studies from leading international companies and thought leadership insights from FP&A experts. We aim to help you keep track of the best practices in modern FP&A, recognise changes in the ever-evolving world of financial planning and analysis and be well equipped to deal with them.
Stay tuned for more blogs and articles from great authors.
In this article, the author compares FP&A activities with an iceberg, likening evident and essential to the company's direction actions to the tip of the iceberg. However, these components only represent a small part of our job and depend heavily on the other, less visible parts.
In this article, the author explores how FP&A professionals can champion Change Management to break down the silos by relating our strengths to a well-known eight-stage change framework by John P. Kotter.
In this article, Tanbir Jasimuddin reflects upon a recent London FP&A Board meeting where Agile FP&A was discussed and combines it with his thoughts on an agile organisation.
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