The author of this article overviews integrated marketing planning and outlines its benefits for organisations. He also suggests a few practical steps to implement this approach in your business.
Sile Lillis, Finance Director at Mitie, knows from her experience that achieving integration is possible even with limited resources. In this video, she shares practical tips and success factors for integrating the planning processes in your organisation.
In this short video, Evgeniy Polonski, Global FP&A Director at Leica Microsystems, outlines the key steps they undertook to reach their strategic goals with the help of multi-faceted integration.
This article highlights the immense benefits of an integrated sales and revenue planning approach. The author also outlines what is required to implement such an approach successfully.
The long-standing narrative of Enterprise Performance Management (EPM/CPM) has been squarely focused on the effort to steer organisations away from spreadsheets by embracing Enterprise Performance Management suites (i.e. platforms).
In this video, Jana Kottasova, VP Finance Global Shared Services and IT at Mondelēz International, shares her case study on Integrated FP&A.
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