The webinar was proudly sponsored by:
FP&A Business Partnering is entering a new era — shaped by rising expectations, smarter technology, and the growing influence of AI. While automation frees up time, the real opportunity lies in how FP&A teams connect plans, influence decisions, and drive value.
Yet most aren’t there yet—the latest FP&A Trends Survey shows that only 35% of FP&A time is spent on insights and action. In this session, senior finance leaders and technology experts explore how business partnering is evolving and what it takes to lead the change.
Check out the recording of the FP&A Trends webinar held on May 28th on the future of FP&A business partnering and AI. With over 170 webinars delivered globally, FP&A Trends is a trusted source for practical insights and professional upskilling across the FP&A community.
The Panel:
- Olha Zotova, Market Finance Director for Western Europe at TMF Group, Stockholm FP&A Board member
- Gaby Makstman, Director, Finance - Transformational Initiatives at Mars Veterinary Health, San Francisco FP&A Board member
- Greg Volpe, Solution Marketing Director at Workday
- Hans Gobin, FP&A Leader and International FP&A Board Ambassador (Discussion Facilitator)
