Scenario Analysis is a tool to assist in making decisions under uncertainty. It provides a structured way to identify a range of potential outcomes, likely estimate impact and then identify and evaluate possible responsive actions. The author considers its benefits in the article.
John (Jack) Alexander
Jack is an experienced financial and operating executive turned advisor, author and lecturer. He began his career with Coopers & Lybrand (PwC) in 1978 before transitioning to financial management positions in industry.
He has served as Controller and Chief Financial Officer (CFO) of large, publicly traded companies. His advisory practice and writings have focused on developing financial executives and teams and to the advancement of Financial Planning & Analysis (FP&A).
Jack was a Senior Lecturer in Babson College’s MBA program and served on the advisory board to the finance and economics department, and taught at Coastal Carolina University. He is a CPA and earned an MBA from Rider University and a BS from Indiana University of Pennsylvania.
He is the author of "Performance Dashboards and Analysis for Value Creation," Wiley, 2006, "Financial Planning and Analysis and Business Performance Management,” Wiley, 2018, and “Financial Management: Partner in Driving Performance and Value,” Wiley, 2024.