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The FP&A Trends Webinar: The Power of FP&A Storytelling: Vitality Insurance Case Study
October 23, 2024

The webinar was proudly sponsored by:

In today's data-driven world, the difference between ordinary financial reports and impactful business insights lies in the power of FP&A storytelling. Imagine being able to transform complex data into compelling narratives that not only inform but inspire strategic decision-making and drive business success. This is the new frontier of Financial Planning & Analysis.

The FP&A Trends Webinar on October 23 explored the transformative potential of storytelling in FP&A. At this time of advanced analytics, flexible dashboarding, and effective data visualization, FP&A storytelling has evolved into both an art and a science.

Our expert speakers shared practical techniques and real-world examples of how effective storytelling can elevate your FP&A capabilities. 

The Panel:

  • Hannah Coltart, Finance Director, Vitality Insurance
  • Roger Copleston, Director of Planning Strategy and Transformation, Anaplan
  • Olga Rudakova, Finance Professional and International FP&A Board Ambassador (Discussion Facilitator)

Olga Rudakova

Olga is a finance professional and data skills trainer. Olga is passionate about data insights and data visualization. With over a decade of corporate career in FMCG and Retail she was supporting various business units towards data-driven decision making.

At the Business Intelligence startup Olga has learned, what the biggest obstacles on the way to the insights-driven organization are.

Currently, as a full-time trainer and consultant she helps her clients bridge the gap between data and actionable insights.

LinkedIn profile: https://www.linkedin.com/in/olgarudakova/

Roger Copleston

Roger is a Director in Anaplan’s Business Value and Strategy team, Roger helps customers build transformative planning solutions. With over 20 years of experience, Roger has led planning processes in global organisations and led transformational programmes in global Fortune 500 companies from design to execution for KPMG, Genpact, and as an independent advisor to boards and senior executives.

Roger is a Chartered Management Accountant (ACMA) (CGMA) and possesses an MBA and ESG certification.

LinkedIn profile: https://www.linkedin.com/in/rogercopleston/

The recording is available for registered users only

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Modern Financial Planning and Analysis (FP&A): Latest Trends and Developments
 
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Future Meetings

Face-to-Face Oslo FP&A Board
The Launch of the Oslo FP&A Board Modern Financial Planning and Analysis (FP&A): Latest Trends and Developments

September 16, 2025

Register for FP&A Trends Webinar: Five Essential FP&A Team Roles that Power Strategy and Transformation
The FP&A Trends Webinar Five Roles Every High-Performing FP&A Team Needs

September 17, 2025

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